SACRED HEART COLLEGE (Autonomous)
Tirupattur - 635 601, Tirupattur Dist., Tamil Nadu, IndiaAccredited by NAAC (5th cycle − under RAF) with a CGPA of 3.53/4 at 'A++' Grade, Affiliated to Thiruvalluvar University
Please use this identifier to cite or link to this item:
http://localhost:8080/xmlui/handle/123456789/32875| Title: | Strategic Marketing Market-Oriented Corporate and Business Unit Planning |
| Authors: | Torsten Tomczak · Sven Reinecke · Alfred Kuss |
| Issue Date: | 2018 |
| Publisher: | Springer Fachmedien Wiesbaden GmbH 2018 |
| URI: | http://localhost:8080/xmlui/handle/123456789/32875 |
| ISBN: | 78-3-658-18417-9 |
| Appears in Collections: | 330 Economics |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Strategic Marketing Market-Oriented Corporate and Business Unit Planning.pdf | 535.88 kB | Adobe PDF | View/Open |
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