Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/123456789/29245
Title: Strategic Marketing Market-Oriented Corporate and Business Unit Planning
Authors: Tomczak, Torsten
Reinecke, Sven
Kuss, Alfred
Issue Date: 2018
Publisher: Springer Fachmedien Wiesbaden GmbH 2018
URI: http://localhost:8080/xmlui/handle/123456789/29245
ISBN: 78-3-658-18417-9
Appears in Collections:658 Management

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