Please use this identifier to cite or link to this item:
http://localhost:8080/xmlui/handle/123456789/18589Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | William D., Perreault jr, Phd. | - |
| dc.contributor.author | E.jerome McCarthy, Phd. | - |
| dc.date.accessioned | 2022-09-24T10:11:36Z | - |
| dc.date.available | 2022-09-24T10:11:36Z | - |
| dc.date.issued | 2002 | - |
| dc.identifier.isbn | 0-07-240947-9 | - |
| dc.identifier.uri | http://localhost:8080/xmlui/handle/123456789/18589 | - |
| dc.language.iso | en | en_US |
| dc.publisher | McCraw-Hill Higher Education | en_US |
| dc.title | Basic Marketing: A Global Managerial Approach | en_US |
| dc.type | Book | en_US |
| Appears in Collections: | 658 Management | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Basic Marketing A Global Managerial Approach.pdf | 229.35 kB | Adobe PDF | View/Open |
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