1. Sacred Heart College (Autonomous)
  2. 300 Social Sciences
  3. 380 Commerce and Communication
Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/123456789/18028
Title: Basic Marketing: A Global Managerial Approach
Authors: William D.Perreault jr, E.jerome McCarthy, Phd. Phd.
Issue Date: 2002
Publisher: McCraw-Hill Higher Education
URI: http://localhost:8080/xmlui/handle/123456789/18028
ISBN: 0-07-240947-9
Appears in Collections:380 Commerce and Communication

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